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Cookie Policy

Last updated: January 2025

1. Introduction

Brightnessflux ("we," "us," "our") uses cookies and similar technologies to enhance your browsing experience on our website. This Cookie Policy explains how we use cookies, what types of cookies we use, and how to manage your cookie preferences.

2. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or smartphone) when you visit a website. Cookies are widely used to make websites work more efficiently and to provide information to the owners of the website. They can persist for different periods of time, depending on how they are configured.

3. Types of Cookies We Use

3.1 Essential Cookies

These cookies are strictly necessary for the website to function properly and deliver the services you request. They cannot be disabled without making the site non-functional.

  • Session management cookies
  • Security cookies
  • Load balancing cookies
  • Cookie consent management

3.2 Performance Cookies

These cookies help us understand how visitors interact with our website by collecting information anonymously. This helps us improve website performance and user experience.

  • Analytics cookies (Google Analytics)
  • Page tracking cookies
  • Error monitoring cookies

3.3 Functional Cookies

These cookies enable our website to remember choices you make (such as your language or region) and provide enhanced features and personalization.

  • Language preferences
  • Theme preferences
  • Saved user settings

3.4 Marketing/Targeting Cookies

These cookies are used to track visitors across different websites and build a profile of their interests for targeted advertising purposes. You can opt-out of these cookies.

  • Advertising conversion tracking
  • Remarketing cookies
  • Social media tracking

4. Cookie Details

Cookie Name Type Purpose Duration
cookies_accepted Essential Tracks cookie consent 1 year
session_id Essential User session management Session
_ga Performance Google Analytics tracking 2 years
user_preferences Functional Save user settings 1 year
fb_pixel Marketing Facebook conversion tracking 3 months

5. Third-Party Cookies

We may allow third-party service providers to place cookies on our website for purposes including analytics, advertising, and social media integration. These third parties have their own privacy policies and are responsible for their cookie usage.

Third-party cookies may be set by:

  • Google Analytics (analytics)
  • Facebook Pixel (marketing)
  • LinkedIn (marketing)
  • Other analytics and advertising partners

6. How to Manage Your Cookie Preferences

6.1 Browser Settings

You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when a website is trying to place a cookie on your device. To learn more about cookie management tools available in your browser:

  • Google Chrome
  • Mozilla Firefox
  • Safari
  • Microsoft Edge

6.2 Cookie Consent Banner

When you first visit our website, a cookie consent banner will appear. You can choose to accept all cookies or manage your preferences individually. Your choice will be remembered and the banner will not reappear for one year.

6.3 Opt-Out Tools

For Google Analytics, you can install the Google Analytics Opt-out Browser Add-on.

7. Disabling Cookies

If you disable cookies, some features of our website may not function properly. Essential cookies cannot be disabled as they are required for the website to operate. We recommend keeping cookies enabled for an optimal browsing experience.

8. Do Not Track

Some browsers include a Do Not Track feature. Currently, there is no industry standard for recognizing DNT signals, so Brightnessflux does not currently respond to Do Not Track signals.

9. Data Retention

Cookies have different expiration dates as indicated above. When a cookie expires, it is automatically deleted from your device. You may also manually delete cookies through your browser settings at any time.

10. International Transfers

Information collected through cookies may be transferred to countries outside the European Economic Area. These countries may not have data protection laws equivalent to those in the EEA. By using our website, you consent to such transfers.

11. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in our cookie practices or for other operational, legal, or regulatory reasons. We recommend reviewing this policy periodically to stay informed about how we use cookies.

12. Contact Us

If you have questions about our Cookie Policy, please contact us at:

  • Email: privacy@brightnessflux.com
  • Address: Jl. Sudirman 45, Jakarta 12920, Indonesia
  • Phone: +62 (21) 5550123
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Email: hello@brightnessflux.com

Phone: +62 (21) 5550123

Address: Jl. Sudirman 45, Jakarta, Indonesia

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